Well, Terminator Genisys- The Bouncing Bomb, is back and it’s no surprise that it is bouncing back in Asia. The Terminator property which today is (in our opinion) being poorly managed by Skydance Media and Paramount Pictures; is desperately still trying to grasp onto the Asian market and now India is the target…
MUMBAI: Indian fans of the fiction action film Terminator Genisys have a reason to rejoice. The much awaited movie is premiering for the very first time on Indian television on 12 June 2016 at 1 pm exclusively on HBO.
When did you ever think that the Terminator series would become 1pm Sunday family entertainment? This IS “WRONG”.
HBO South Asia will Premiere Genisys but what is interesting is…
HBO Asia is a joint venture of HBO (a Time Warner company) and Paramount.
So Paramount is giving its own movie a premiere event on Indian TV… classy.
HBO (Paramount) plan to promote on social networks.
The movie’s marketing campaign across social media pages of HBO is set to ignite the imagination of moviegoers across India. HBO will give a chance to movie enthusiasts to participate in the terminator era by creating their own customised gif & also stand a chance to win exclusive Terminator merchandise. Other exciting contests include uploading a photo of a daily object as a possible weapon on the Instagram page with the hashtag #TerminatorOnHBO.and a twitter battle for the movie buffs. The tweet battle will run a poll for the fans to choose where their loyalty lies- with the power of machine or emotions of a human by commenting with the hashtag #ManVsMachine.
Still trying to build love in Asia… are they waiting to give Asia (and the rest of the world) Terminator Genisys 2? Maybe. Do we want it and will we pay to see it? no.
Source: Indian Television
